The process of planning, writing, and editing web content is called content writing. This is a broad field that includes everything from writing blog posts or articles to scripting videos and podcasts and preparing content for specific social media platforms.
Content writers are responsible for developing written materials for websites and other forms of media. Although it seems like a simple job, it requires certain skills, which can be developed by enrolling in a content writing course
Content writers play an important role in search engine optimization (SEO), which is a prerequisite for generating web traffic and sales. If you want to pursue a career in content writing, there are plenty of online courses and certifications you can take to learn the technical skills needed to excel in the field.
The importance of content in marketing and communications cannot be overstated. Simply put, consistent, high-quality, and resourceful content helps improve brand image, credibility, trust, and overall business performance.
Here are some great content writing courses in India that will help you advance in your career as a content writer:
1. ECT (education and career time)
The Indian government has recognized this training organization headquartered in Delhi. In the ECT Content Writing course, you will learn theory while working on real projects to validate your learning.
The ECT content writing certification is widely accepted around the world. It offers courses in digital marketing, content writing and communication, and personality development.
The course curriculum includes introducing content writing, increasing your vocabulary, avoiding common grammar mistakes, learning writing tools, tips and techniques, writing style nonfiction creative writing, fiction writing, business writing, technical writing, academic writing skills and how to monetize your writing ability.
2. Education of Henry Harvin
The syllabus of the content writing course here consists of eight modules in total. The modules focus on language skills, internet skills, business and marketing writing, content strategy, technical and research writing, academic writing and creative writing.
The eighth module will teach you how to get international projects and earn money online. Their content writing course will teach you how to use over 50 writing tools.
3. 360 Digital Academy
The goal of their content writing course in India is to provide high quality, industry-based training at low cost.
Digital Academy 360 offers the best courses to help you improve your skills. The formation of the Academy follows a strict program.
This content writing course includes sessions ranging from beginner to advanced. They have created a content writing certification program in India to provide a comprehensive content writing course with industry standard training along with 100% job placement assistance.
4. IIDE (Indian Institute of Digital Education)
This online content writing course in India is meant to help you understand in depth content marketing concepts as well as the different content formats that can be used for marketing.
It also teaches you how to create, publish and promote content. This content writing course will teach you how to build your foundation, break down the AIDA funnel, define your brand and target audience, create content and publish it.
5. V Skills
This certification is widely accepted in the industry as proof of skills and knowledge. It helps students or employees quantify or prove skills that are valued by employers and in high demand.
The course syllabus includes an introduction to content writing, content writers in general, types of content available in the industry, writing tips, essential patterns, job opportunities in the industry, etc
Read: Scope of Content Writing to Make Your Future Career
Read: ‘Content Writer’ is India’s most sought-after job, study finds